Why are Pepperidge Farm cookies good?

So I have a box of Milano cookies here. What? Sure it’s 10:30 AM on a Saturday but I’m writing. I needed something to eat. Shut up! That isn’t my point.

This is:

On the side of the box there is a little bit of text.

The Art of the Cookie
by Pepperidge Farm

Begin with a baker’s soul. Seek the finest ingredients. Explore nature’s infinite variety of flavors and textures – sweet, crunchy, rich… oh, and chocolate.

I would argue that the cookies would taste like normal cookies, with chocolate, except for one thing. The taste of the baker’s soul. It adds a certain something, one of those flavors and textures found in nature. I don’t think it’s the crunchy, but it isn’t the sweet or rich either. Obviously it isn’t the chocolate.

So what is the flavor of a baker’s soul?

Well, whatever else it is, it’s also tasty.

Pepperidge Farm – Fresh human souls in every bag.

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