Stays Crunchy in Milk

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Blurb | Quotes | About the book | Extra stuff

They were four: Wereberry the strawberry werewolf, Choco-Ra the chocolate mummy, The Creature From the Fruit Lagoon (his friends call him “T.C.”), and Cherrygeist the… well she was a ghost. At least, until she wasn’t. One day, she wasn’t there at all. And then they were three.

Three friends who have sworn to search for her to the ends of the world and beyond – to find and save her.

Through familiar lands to places startling and unknown – across looming castles, endless battlefields and simple brick roads – these three friends will hunt and search and scour every inch. Along the way they’ll have to rely on a whole lot of luck and a little bit of charm, but mostly each other.

A fairy tale for the super-sugar generation, Stays Crunchy in Milk is a road novel packed with 100% of your recommended daily allowance of essential action and adventure. And it’s a delicious part of a nutritious breakfast.


This is my kind of book! Stays Crunchy In Milk is that rare story with both heart and substance. Adam Knave deftly reexamines the pop cultural elements of his childhood then reshapes them into wondrous things both familiar and new. Knave’s engrossing story transforms his love for his early memories into an exciting adventure novel. Its narrative swept me right along. I really cared about what happened next. Two thumbs up from me. Four paws up from Roger Rabbit. — Gary K. Wolf, Creator of Roger Rabbit

An imaginative work that uses pop culture icons in a highly entertaining way. A fine example that fun stories need not fit into one specific genre. — Alan Kistler, Comic Book Historian, MTV.COM

In Crunchy, Adam Knave hits a unique yet wholly familiar vein that is both hilarious and nostalgic. An outstanding work of pure imagination, the story will make you laugh until your sides hurt. The characters are simply brilliant – truly original yet sprinkled with just enough retro charm to make them seem like people (or creatures) you’ve know all your life. This is one book you don’t want to miss. — Byron Starr, author of Ace Hawkins and the Wrath of Santa Claus and Doppelganger

There exists a world that we all know and love, yet have never truly seen before. Adam gives a first glimpse of this fantastic land full of familiar characters and opens the door wide for everyone to join along for fun and adventure! — Chris Giarrusso, author/illustrator of G-MAN and MINI MARVELS

…I was surprised and delighted to find that the novel is actually terrifically engaging and charming and not at all snarky. It is, in fact, really very uplifting, a story of hope and friendship and loyalty. All in all, it’s a remarkable piece of work […] and I recommend it with a clear conscience to all of you, whether you’re old enough to remember Count Chocula or not. — Greg Hatcher, Comics Should Be Good

I’ve just this weekend finished reading Adam Knave’s Stay Crunchy in Milk. Adam had described it to me as a pop-culture fairy tale, which at first worried me, since I’m not well-versed in pop culture — but if you’re similarly situated, fear not, this is a tale that transcends the trappings. The thing about reading Knave is that nothing ever is as it appears. Yes, you can read his work on one level and be all happy, because he follows the ‘Entertain first’ rule. Stays Crunchy in Milk is indeed entertaining: you get a buddy film, an adventure romp, a often laugh-out-loud off kilter view of the world that surrounds us; it’s all good. – C.B. Potts, Smart Shoppers Secrets (Read the full review)

Every generation gets the novel it deserves, and Stays Crunchy In Milk may well be ours. … It may seem strange to have breakfast cereals teach you some basic truths about life, but for a generation that grew up on Saturday morning cartoons and cereals with little dried-up marshmallows, it’s only fitting. – Palinode, (Read the full review)

Stays Crunchy in Milk is one of the year’s best literary surprises. Leave it to Knave to use a precariously silly concept involving breakfast cereal icons and turn it into an engaging love letter to all of the things that made our generation’s childhood so colorful and fun. – Christian Dumais, author of Empty Rooms Lonely Countries (Read the full review)


I was sitting around over the summer a while back and realized I wanted to write something hope based. That, in fact, all I wanted to do from then on was write things that were hope based. What does “hope based” mean, though? Well bad things still can happen to good people, that’s life and drama is needed for any story, but hope exists and it is cool. Seriously. Hope can be awesome. And I wanted my writing to reflect that. Even if it doesn’t end up all working out in the end, or even if it does, there is nothing bad about a solid helping of hope to push things and shape things and generally inform your life.

Oh it certainly takes more than just hope to get by, but I have been getting sick of bleak stories for a while now and I don’t want to contribute to something like that. Not now at least. Maybe I’ll ditch the hope based stuff in a few years, who knows. But for now this is my future. It’s fun, it’s exciting and it leads to good stories that you can wrap around and enjoy. At least it did this time.

And why have a story with cartoon characters? Isn’t this just satire on satire, making fun of my childhood and focused on that? Well the characters I wanted because it amused me and made for a good yarn. It opened more doors than it closed. There’s more than that but that will be a different post, I think. The satire stuff – well yes there is a lot of this book that can be read as shots of how I view the pop culture of my youth, what I think of it and how I interpret what it tried to say. But that isn’t the point of the story at all. That’s just the background. It’s the setting and world. It isn’t the goal. It’s like … you have a flashy and shiny race car and have to drive to Boston. The car makes it more fun, but the drive isn’t the car, ya dig?

There is a real, meaningful story in here. It’s a coming of age story, a parable, a fairy tale for 30 yr olds … it’s a fun exciting story.


Some Extra info for you:
* Here is a link to the book’s FAQ.
* Here I discuss why I wrote a kind of road novel.
* Here is an interview I did with editor Lauren Vogelbaum.
* reviewed the book and you can read that review here.
* Cindy Potts asked me a bunch of questions about pop culture and Crunchy on Smart Shoppers Secrets.
* Tim O’Shay interviewed me about the book for Talking With Tim.
* Christian Dumais and I talked about process and writing over on Empty Rooms Lonely Countries.

* Back in June, Greg Hatcher mentioned the book on the Comics Should Be Good blog. Scroll down through the column to get to his take on it.

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